By deep Leigh on Tuesday, March 19, 2013
SugarDaddie.com, launched in 2002 (apparently utilizing the design that is same has) is a dating internet site that links rich older guys with younger females. It is celebrating a decade of вЂњintergenerational matchmakingвЂќ by providing US towns and cities vast amounts toвЂSugarDaddie.comвЂ™ rename themselves.
Inspite of the horrendous and unforgivable misspelling of this term daddy into the companyвЂ™s title, that is a win-win stunt that is done extremely well in the usa. Much like Cougar DatingвЂ™s PR stunt providing to cover Caroline Flack ВЈ500,000 to end up being the face of their web site after her brief relationship with One DirectionвЂ™s Harry Styles, the party that is third extremely not likely to state yes, but in any event, the website advantages of an amazing number of protection, with links from a few of the most respected news domains available to you, SEO-wise.
Darren Shuster, creator of Pop society PR, the agency behind the a number of non-starter stunts, tweeted me personally because of the campaign previous today and a quick Bing search indicates that heвЂ™s apparently applying this campaign the maximum amount of to promote himself and their agency while he’s marketing your client вЂ“ a specially odd means around PR.
The Berkshire, UK-based company, through Shuster, has contacted officials at four urban centers to date (itвЂ™s prone to carry on til the media get annoyed of covering it or someone claims yes), including:
Woodside, Ca ($11.65m) and
HereвЂ™s a news piece concerning the offer to Woodside, CA:
The absolute most offer that is recent glucose Hill, GA, made March 17, would offer the town $3.75 million in return for fulfilling following conditions:
A commitment that is 10-year formally replace the title of Sugar Hill, Ga.